The way that prospective purchasers interact with houses is changing because to VR 360 and AR simulations. Imagine entering a virtual home space and feeling as though you were in every corner and cranny. Buyers are able to see themselves living in the room thanks to this immersive experience, which promotes a deeper bond and more thoughtful decision-making. Both investigations point out important areas where the current Real Estate platforms need to be improved, like low industry openness, low satisfaction, and a bad buying experience. 

For this reason, individual contributions examine particular technologies and assess how they might improve the Real Estate experience. But these technologies include VR and AR, IoT, Blockchain, and smart contracts. Additionally, an analysis of digital platforms was conducted in order to project the future importance of real estate brokers. In the real estate sector, augmented reality and virtual reality are useful innovations for enhancing the consumer experience. By improving decision-making, expediting the purchasing process, and increasing customer satisfaction, integrating these technologies strengthens a company’s position in the market and adds value [2].