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About Us
The Studio Behind Indonesia’s Immersive Experiences
InReality Solutions began in Jakarta with a mission: bring world-class digital innovation to businesses in Indonesia. We saw early that AI, AR/VR and automation would reshape how brands communicate and operate — and we built a studio to put that power in Indonesian hands.
Our Story
From Jakarta, for Indonesia
Every project we take on starts with the same belief: Indonesian businesses deserve the same caliber of immersive technology as any global brand. From our base at Graha Pena in Jakarta, we've grown into a multidisciplinary team of 3D artists, developers, photographers and AI engineers delivering work for global and domestic brands alike.
We've helped companies in FMCG, retail, luxury, hospitality, real estate, beauty and fashion present their products in ways their customers had never seen — AR try-ons on real models, virtual tours that sell properties across time zones, VR training that makes complex procedures safe to practice, and AI automations that quietly remove the busywork from daily operations. Flagship projects include Pakubuwono (premium property), Kalbe Nutritionals / Milna (FMCG) and LinkEze.
Our work reaches customers in Jakarta, Surabaya, Bandung, Bali, Makassar, Batam and other major cities — and wherever your audience is, our experiences run in the browser they already have.
Along the way, that work has been recognized with the Auggie Awards 2022, the Digital Twin Awards in 2022, 2023 and 2025, the TourMake Award 2024 and the Virtual Tours Communicator Award 2023 — and we hold partner status as a Microsoft Mixed Reality Partner, Google Partner, Matterport Service Partner, JigSpace Certified Creator and PTC Certified Support Partner.
Founder
Meet Devain Kapoor
Devain Kapoor founded InReality Solutions in 2021 and leads the studio as Founder & Managing Director. A graduate of Purdue University in the USA, he came to immersive technology through an unusual route: he first founded the high-end fashion label Sonayna, where he saw how much premium brands lose when customers can't experience a product before buying.
That insight led him to found cermin.id and tryitonme.com — virtual try-on platforms — and ultimately InReality Solutions, where he now leads a 12-person Jakarta team delivering AR/VR, 360° virtual tours and AI automation for brands across Indonesia and internationally.
Credentials & Awards
Certified, Partnered & Awarded
Capabilities
What We Do Best
AR/VR Content Creation
Immersive experiences for marketing, brand activation, training and product visualization.
AI-Powered Solutions
Virtual try-on technology, AI content generation and intelligent business automation systems.
360° Virtual Tours
Premium tours for properties, hotels, retail stores, showrooms, offices and factories.
Business Automation
Custom automations that streamline operations, standardize processes and cut costs.
Credentials
Recognized by the Platforms That Matter
Google Street View Trusted
Certified to publish premium 360° imagery directly to Google Maps and Street View.
Matterport Partner
Authorized partner for the world's leading digital-twin and 3D capture platform.
Bilingual Team
We work fluently in Bahasa Indonesia and English, for local and international stakeholders.
Partners & Platforms
The Platforms We Build On
Our Clients
Trusted by the Brands That Lead
From global names to domestic market leaders, 70+ brands trust us with their immersive experiences — across property, hospitality, FMCG, beauty, automotive and education.
International Brands
Real Estate & Property
Hospitality & Hotels
FMCG
Beauty & Retail
Automotive
Education
Corporate & More
Case Studies
Real Results From Our Clients
Pakubuwono Residence
Read more →
Residential Property DevelopmentThe Sanctuary Collection
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Luxury Residential PropertyManhattan Times Square
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Client Stories
What Clients Say
Verbatim words from the brands we've worked with — unedited.
We were already considering a virtual tour, but we had no idea it could deliver this level of detail and value. InReality Solutions showed us how much information could be embedded into the experience, and we were so impressed that we decided to upgrade our entire website into an interactive 360° platform. …
4× engagement
InReality Solutions built a 360° interactive website that completely transformed how we serve both tenants and management. The booking system, events calendar, and intuitive interface made daily operations smoother, while the virtual tour has boosted our marketing results significantly. …
+30% occupancy in 2 years
We were amazed at how InReality Solutions transformed our assembly manuals into a full AR experience. Our implements are large and not easy to move around, but now we can show every step, every part, and every detail to customers anywhere. It has made product demonstrations so much easier for our sales team and given our users a clearer, more confident way to assemble the equipment. …
InReality Solutions delivered an AR experience that elevated our product launch event in the most impressive way. Our guests were genuinely amazed by the interactive experience on the table cards, and many had never seen anything like it before. It was innovative, elegant, and perfectly aligned with Shiseido's commitment to cutting-edge beauty and technology.
The virtual store InReality Solutions created for us during COVID was a lifesaver. Even when customers couldn't visit the mall, they could still explore every product as if they were inside our shop. The interactive experience felt real, immersive, and far superior to a standard marketplace listing. …
InReality Solutions completely changed how we showcase our development. They built a virtual tour that grows with us — each new cluster can be added seamlessly, with clear information and real-time availability. The difference from our previous vendor is night and day. The experience is smoother, more intuitive, and our sales team now depends on it, especially since our site is far from the city. …
The virtual try-on experience created by InReality Solutions made a huge difference in our online sales. Customers could finally see how each frame looked on their face, and the AR experience was smooth, lightweight, and incredibly easy to use. Being able to share it across Instagram, TikTok, and marketplaces made it even more effective. …
The AR storytelling experience InReality Solutions created for our bottle labels was a breakthrough moment for our brand. As a new product entering the market, this unique interaction got people talking, sharing, and engaging with Sepoy & Co. in a way we had never expected. It became an incredibly effective tool for brand awareness and created a buzz that truly set us apart.
We initially planned to use a standard Matterport tour, but the InReality Solutions team advised us to switch to a custom 360° virtual tour — and it was absolutely the right decision. They handled all the 360° rendering work, delivered everything much faster than our timeline, and the final result exceeded our expectations. …
We needed a virtual tour that could showcase our entire township and reassure buyers that the area is already mature and well-developed. InReality Solutions exceeded our expectations. They captured the township beautifully, cleaned up temporary construction areas, and delivered a result that feels real, polished, and incredibly useful for our marketing. …
InReality Solutions gave us exactly what we needed during a very challenging period. Their virtual tour allowed us to showcase multiple units securely, with passcode protection that kept each apartment private while still making it easy for agents to present them. …
We've worked with many virtual tour vendors before, but nothing came close to what InReality Solutions delivered. The UI/UX, branding, and level of detail were so impressive that we realized we didn't even need a separate website anymore. …
Let’s Build Something Unreal
Talk directly with our team — no forms, no waiting.